Customer Experience
18 September 2024
Context
In a world where new technologies are transforming industries, customer understanding is key to helping businesses increase profits and improve their operations to ensure sustainable growth. B2B and B2C companies must prioritise their customer experience transformation efforts to personalise interactions between customers and sellers, drive omnichannel sales, enhance engagement of in-store teams and optimise stock availability.
Challenge
Customer experience (CX) is at the heart of the relationship between your business and your customers. Fostering positive, ongoing interactions can turn consumers into loyal customers and enthusiastic advocates of your brand. But beyond loyalty, a good customer experience can ultimately lead to higher sales, give you a competitive edge and drive positive word-of-mouth. It is therefore up to you to bring customer experience to the next level.
We support you at all stages of the strategy execution process.
Our teams bring their expertise to help clients address the following challenges:
Choosing VISEO means working with a team of experts who can meet the challenges facing business functions across all sectors.
We collaborate with major players of the luxury and retail industries. With our proven track record in customer experience transformation, we know how to collect and leverage key data to create seamless customer experiences and impactful marketing campaigns. We tailor our approach to support you across the entire value chain.
We support businesses in the design and implementation of Salesforce modules that suit their specific needs. Our offer includes the following solutions: Sales Cloud for automating sales, Service Cloud for managing customer service operations, Commerce Cloud for B2C and B2B e-commerce platforms, Marketing Cloud for automating marketing tasks, Experience Cloud for building custom portals, Analytics Cloud for data analysis, Consumer Goods Cloud for driving in-store sales, and Revenue Cloud for generating complex quotes.
We offer a solution that integrates MuleSoft to support organisations in the transformation and optimisation of their business processes, ensuring seamless connectivity between systems, applications and data. Using our expertise and proven track record, we offer a comprehensive range of services from integration strategy to implementation. We also provide support and training, helping businesses to effectively manage change throughout their project.
We support retailers in the roll-out of Cegid Retail Y2, a solution designed to help them modernise retail operations and deliver the most effective omnichannel experience, leveraging features such as real-time POS and inventory management. We seamlessly integrate in-store, online and mobile sales channels. And with Cegid Orli, an ERP solution developed for fashion and textile brands, we help retail companies manage their entire value chain, from sourcing to delivery. We also maintain third-party applications to make sure all systems are monitored continuously and efficiently.
We offer localised solutions that help businesses enhance user experience to support the development of their e-commerce strategy in Europe and Asia. We work hand-in-hand with your teams to successfully implement Shopify Plus and Salesforce E-commerce, integrating third-party systems to boost your platforms’ operational efficiency. We offer tailored solutions that meet your design (motion graphics, 3D) and merchandising requirements to maximise the potential of your e-commerce platforms.
We support retailers in the roll-out of Anaplan for Fashion, a set of six out-of-the-box solutions designed to help them gain better insight and achieve greater agility and flexibility. Retail companies can leverage customised solutions to better manage merchandising, assortment, distribution and store performance. They can rethink and automate their planning process in no time, from strategic planning to in-season optimisation. Planning teams can access real-time data from the Anaplan platform to identify strategic opportunities and drive more revenue.
Customer Experience
18 September 2024
Custom Development
15 November 2024
Modern ERP Cloud System
18 September 2024