How did we enhance KPI application with a user-centric design sprint?
Our client, a leading Singaporean multinational technology company, sought to enhance its existing KPI indicator application. To ensure a seamless path forward, VISEO led a design sprint aimed at gathering valuable user feedback and identifying technical requirements for future improvements. The sprint, conducted by a VISEO UX Researcher in collaboration with a VISEO Solution Architect, provided a structured and user-centric approach to understanding the application’s pain points and ideating potential solutions. This case study outlines the steps taken during the design sprint and highlights the insights gathered to inform future development phases.
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Project Context
In order to define a plan of action for our client, a Singaporean multinational technology company, to move forward after the development of a KPI indicator application, we conducted a design sprint to gather user feedback and technical requirements for future enhancements and improvement to be built during an eventual development phase. The sprint was conducted with a VISEO UX Researcher, alongside a VISEO Solution Architect.
Project Details
A design sprint is a 5-day process that takes teams through the five steps of design thinking: empathize, define, ideate, prototype and test. To empathize, we interviewed users and gathered feedback about the existing application. We then conducted a user journey workshop to better understand their current process. To define, we identified the pain-points presented in the user journey. To ideate, we gathered users for a workshop dedicated to collecting ideas for future designs. To prototype, we gathered the ideas generated by the team and built an interactive interface to show how we might solve their problems. To test, we showed our prototype to users and asked them to provide immediate feedback and further ideas for improvement.